Tag: search advertising

Tag: search advertising

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Regional Insights

Regional Insights: Why Marketers Should Care About “Where” According to Google research, four in five people use search to find local information. Collectively, these searches provide a view into consumer interest and intent in a given place. Today, we can use that intent to offer the most relevant ads, but that’s only half the picture.…

Using Google Search and YouTube to Promote Your App

Earlier this year, we announced our next generation of app promotion ads across Google Search, the Google Display Network and YouTube. The features on the Display Network launched in June as part of Google I/O. Today, I’m excited to announce the global availability of the search ads and YouTube offerings. Google Search for App Install…